• Create a Life of Opportunity & Achievement! Get Your Money Working Harder for You!


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Self Directed Retirement

Did you know you could invest your retirement plan in almost any type of investment you want? In fact, you don't even need a financial planner or custodian to manage your money!

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Want to Invest in Real Estate?

Most of our clients are looking to diversify their portfolio by investing in real estate, but don't know how. Let us show you the way, and how you can invest passively without picking up a hammer!

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Paying Too Much in Taxes?

Learn how our tax advantaged accounts can save you tens of thousands of dollars in taxes every single year! We can also help you secure a tax free retirement in the years to come!

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Just Starting Your Portfolio?

Start here to learn how you could get the most out of investing the right way from the start, without relying on a commissioned financial planner to show you the ropes!

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The Self Directed Company is a new age financial services and education company helping people to realize their
financial goals and dreams. We are passionate about making money work for you!

Why you choose us?

Who Are We?

Led by Jeff Barnes, President & CEO of Self Directed Company, we are truly energized by helping you fulfill your purpose in life by not having to worry about money! That may seem like a bold and crazy statement, but we fully believe that if you understand how to make, keep, and expand your wealth, then you can focus on what is important to you in life.

Jeff Barnes is a financial strategist, consultant, and advisor with over a decade of experience working with people and small businesses helping them to better manage and understand the world of finance and insurance. Prior to making the move to the financial services world, Mr. Barnes was in the US Navy as an Engineering Supervisor, Scuba Diver, and Nuclear Trained Mechanic. He has a passion for helping people realize their full potential, and teaching people how to break down the barriers to wealth and success!

Randy Eastwood is the Chairman of Self Directed Company, and also the Founder of Eastwood International Realty, a real estate brokerage and investment company. He has a passion for helping people achieve lasting financial security through investing in real estate. Mr. Eastwood has been involved in real estate for two decades, and continues to help clients realize their dreams of building a passive portfolio of wealth secured by the oldest investment vehicle we know- real estate!

Our Mission

Self Directed Company has a vision of creating a generation of financially independent individuals who are empowered to live a purpose fulfilled life. We understand finances, business, taxes, retirement planning, and investing like no other company, and we are here to make your financial goals a reality!

We aren't simply a financial services company selling insurance and investment vehicles. We are your consultants, coaches, educators, and advisors in the world of finance, investing, and retirement. We only want to work with people who are tired of the status quo and want more out of their hard work and hard earned money.


Several of our clients have made thousands of dollars tax-free by utilizing our plans and education to get their portfolio working for them. The best part is that they haven't needed to hire expensive attorneys, financial advisors, or consultants to get their investments on track.

We work directly with each and every client to provide them the one-on-one coaching and training needed to get started in the world of self directed and private investing so that you don't need to go anywhere else to fill in the gaps. Better still, we partner with other investment firms to provide you with the best possible investment options that aren't available to most major institutions.

What We Do

Why Are We Necessary?

Have you ever wondered how it is that the financial services industry has literally ballooned over the past several decades to become one of the largest industries in the world? The financial services industry comprises $1.24 Trillion in the U.S. alone, and makes up approximately 8% of the U.S. Gross Domestic Product (GDP).

In other words, the financial services industry is nearly as powerful as the oil and gas industry, big pharma, and alcohol indusries! This has happened because the largest companies who make up this sector have lobbied for regulations that keep your money housed in their vaults. These regulations are disguised as ways to help the American people, such as the Employee Retirement Income Security Act (ERISA), defined contribution plans, and the Social Security Act. Unforutnately, many of these regulations have prevented hard working Americans like you from enjoying some of the best and most lucrative ways to build your wealth...until now!

Self Directed Company is designed with you in mind. We want you to take advantage of the tax laws and loopholes that these major institutions get to utilize so you can earn more, save more, and keep more of your own money!

What Do We Provide?

Self Directed Company is not a financial services company in the common sense. We do not provide financial planning, insurance products, or investment advice. Instead, we provide education services, self directed retirement plans, and access to a world of private investment alternatives that traditional financial services companies are not permitted or able to offer.

This is because we are not an investment advisory agency, nor are we affiliated with any broker-dealers. We operate as an educational company that provides training, resources, and prototype retirement plans authorized by the IRS. We do not act as a custodian as that would defeat the purpose of our charter- to give you complete and direct control of your money!

How Are We Different?

If you found us and are still here, the chances are that you have been searching for a way to get access to your retirement plan money for some time now, and are looking for answers, right? Or perhaps you are wondering if there is a better way to invest so that you aren't so reliant on Wall Street or a financial planner who is charging you a commission?

In either case, you came to the right place. We offer guaranteed services that help you take full advantage of the tax code and its laws so that you can save more money on taxes, reduce your overall tax burden, and even retire at some point without having to pay any taxes in your golden years!

We make the process of self directed investing simple, quick, and painless. We provide ongoing training and support for our products and services, and we stand behind every service we offer. We want to release you from the shackles of traditional investing and saving, so we will bend over backwards to make your life easier!

What Our Clients Are Saying

The world of investing has changed, yet the way we go about investing as individuals has not. It is time for a new approach to investing. It is time for a new way for people to plan for their future. It is time for Self Directed Investing

Jeff Barnes, CEO
Self Directed Company

Jeff Barnes

Founder & CEO

Randy Eastwood

Founder & Chairman